Editorial design: Travel blog
project type
Redesign
year
2024
my role
Designer
client
Lufthansa Worldshop
Project overview
The annual recap for the Worldshop Coordinates Blog brings together a year of content, highlights, and data into one page. I worked on designing this editorial experience. The challenge was to organize a lot of content into a clear structure while keeping it engaging and easy to read.


I structured the content into sections to create a clear flow through the page. Typography, spacing, and layout variations helped create rhythm and keep the reader engaged. Key highlights were emphasized to support quick scanning without losing the overall narrative.












